Do you think that tech industry nowadays is only about producing the next “unicorns”? In particular yes, but for the new generation of tech companies, big income and success goes hand in hand with charity. Here is the list of the most generous tech brands that are making the world a better place.

 

Salesforce

Salesforce, American cloud computing company, demonstrated a proverb “Many a little makes a mickle” in action. It has created its own formula of charitable giving: “1/1/1” and has shown that even a bit such as 1% can be significant and meaningful. Each of 1s stands for the following: 1% of employee time, 1 % of product resources and 1% of profits to charitable causes. Since company’s founding in 1999, it has given more than $160 million in grants, $2 million hours of community services and donated products to more than 31,000 nonprofits.

 

Cisco

Cisco, one of the leading technology companies, that develops, manufactures, and sells networking hardware, actively donates to extremely different, but important spheres. Cisco cofounders Leonard Bosack and Sandy Lerner have a charitable foundation and trust funded with 70% of the money from the sale of their company stock. The foundation is famous for financing scientific projects, for example, The Center for Conservation Biology which is headed by the University of Washington. It also helps to develop researches in the field of humanities: Bosack and Lerner are also known for their contributions toward the creation of the Chawton House Library in a manor house previously owned by the great Jane Austen. Furthermore, Cisco is wide-known for funding animal welfare, such organizations as WildEarth Guardians, SPAY/USA, the Austin Zoo, International Fund for Animal Welfare, etc.

 

Pledgeling

Pledgeling offers users to become philanthropists by just downloading their app. Nowadays it becomes more and more common to buy goods through mobile applications in one click, so why not to make a charity giving as simple as that?  Starting from 2015, Pledgeling empowers people and commercial organizations to do good for over 10,000 nonprofits. It helps not only to aggregate all users’ donations in one place, but also to manage their payments: who, when and how much they have given to. Do you want to join and become a philanthropist in one click?

 

Amazon

Company Amazon turned their ordinary customers into philanthropists at no cost to them. By shopping using “Amazon Smile”, a buyer automatically donates 0,5%  of the cost of a purchase to the charitable organization, which he or she chooses on his/her own.  “Amazon Smile” offers the same products, same prices but with a possibility to feel their purchasers a real benefactors as a bonus. Currently there are around 1 million different organizations where the piece of money can be donated to.

 

eBay

eBay’s giving program does something similar: combines charity with shopping. By purchasing through an integrated platform called “eBay for charity” users (both buyers and sellers) can easily support nonprofits that are meaningful for them personally. By now, eBay’s charitable program raised over $10 million through online charity for organizations supporting the victims of the tragedy and their families. For example, in 2005 eBay for Charity created its free donation policy and made it a part of its efforts to raise money for the South Asian Tsunami relief.

 

Microsoft

Microsoft, being one of the most expensive brands in the world, of course, puts some skin in the game of world of charity. They are concerned with product donations. Every day Microsoft donates nearly $2 million in products and services to nonprofits, in order to help them achieve their missions. The company supports such organizations as PATH, a global health nonprofit that innovates better solutions to help the world’s most at-risk groups, and “For Inspiration and Recognition of Science and Technology” (FIRST), a New nonprofit, which is dedicated to inspiring young people to become leaders in science and technology. Additionally, Microsoft introduced a volunteer match program starting from 2005. It works the following way: when a Microsoft employee volunteers at a charity for at least four hours, that nonprofit receives $25 per hour from Microsoft.

 

Facebook

As the biggest social network, Facebook does not stay on a sideline when it comes to digital charity. There is a service dedicated to nonprofits, that gives new ways to connect and collect contributions directly on Facebook. For example, there is a special “donate” button for attested group pages of nonprofits. It is the quickest way for supporters to make a donation without leaving Facebook, right from the newsfeed. Furthermore, supporters can easily reach friends who care by using regular Facebook tools as likes, shares and Messenger.

 

Spotfund

Likes and comments aren’t enough. But small donations can change our world” – it’s the slogan of Spotfund, a mobile application that makes donating $1-$3 far easier than before. This fundraising platform allows to engage user’s friends, family to each give a manageable sum. The app is based around stories: once a user donates, he or she can share it in order to encourage the followers on social media platforms to do the same. Spotfund app turns donating process into a game by tracking “impact score”, calculating the amount of donated money plus the cash raised from the campaigns that a user shared with friends and followers.

 

SurveyMonkey

It was donated over $10 million to dozens of nonprofits by just taking surveys. SurveyMonkey Contribute makes donations to charitable organizations such as American Red Cross, Clear Water Fund, Doctors without Borders chosen by users at no charge. What’s more, SurveyMonkey rewards its users and gives a chance to win prizes, like $100 Amazon gift card or technical devices.

 

ZURB

A product design company ZURB turned charity giving into a marathon. It puts all of its projects on hold and works 24 hours in a row to create an entire marketing campaign for one chosen nonprofit organization. During the marathon, which is called ZURB Wired, all the employees craft a website, digital campaigns, videos, different promotion products. Everyone, from the head of company to regular workers, gets involved. The last charitable event was devoted to “Life services alternatives”, a nonprofit which is dealing with people with developmental disabilities.

 

Stratasys

Is it possible to “print” a donation? Stratasys, a 3D printing company does exactly this. It cooperates with nonprofits such as Limitless Solutions Magic Arms to assist in making 3D-printed orthotics and bionics for kids and adults by designing and providing its products and the equipment.

 

IBM

A tech giant IBM develops its social responsibility programs in 4 different directions: community health and wellness; citizen diplomacy, cities and employee engagement; education and workforce development; and finally, Environment and disasters. In the latest (2015) annual Corporate responsibility report it is mentioned that IBM contributed $205 million to education, culture, health and environment spheres in forms of cash, services and technology all over the world. It seems that IBM’s charity program reached every corner of the Globe.

Sounds quite inspiring, doesn’t it? These 12 tech companies have developed a new attitude to a corporate ideology and have proved that the world deserves better.

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