Month: November 2016

How To Flee From Breitbart: Alt-Right Site Brings Brands Trouble

How To Flee From Breitbart: Alt-Right Site Brings Brands Trouble

Targeting audience might be a struggle. A lot of brands had their ads appearing on Breitbart website, which is a platform for alt-right, filled with racist, anti-Semitic and nationalist content. It spurred anger amongst Internet users.

/ November 30, 2016
Never Trust A Church Girl: Inside The Hood By Air & Pornhub's Campaign

Never Trust A Church Girl: Inside The Hood By Air & Pornhub’s Campaign

This spring Hood By Air, a brand well-known for its provocative shows, collaborated with Pornhub to astonish the fashionable audience on New York Fashion Week.

/ November 30, 2016
Global Citizen Year: How Abby Falik Built A "Bridge" To Shape Education

Global Citizen Year: How Abby Falik Built A “Bridge” To Shape Education

Abby Falik created a social program called "Global Citizen Year", providing an opportunity for high-school graduates to have a “bridge year” of building real-world life skills. The year in a "world classroom" – no textbooks… just life through a global lens.

/ November 30, 2016
Made By Google: How Tech Giant Uses Ads Series To Promote Pixel Phones

Made By Google: How Tech Giant Uses Ads Series To Promote Pixel Phones

A search bar is a real star of Google's newest global campaign which is called «Made By Google». The campaign, created by agency Droga5, uses the fact of the importance of a blank search bar and how it impacts our lives.

/ November 30, 2016
Kohl’s Fast-Fashion Strategy: How To Get Into Millennials' Head

Kohl’s Fast-Fashion Strategy: How To Get Into Millennials’ Head

The department store Kohl’s has launched its new initiative, targeted at the stylish urban millennial, called K/Lab. It will have to search and generate data to make the process of buying goods faster and more convenient for the younger generation.

/ November 30, 2016
Upworthy And Other "Buzz Media": Is Viral Content Not A Thing Anymore?

Upworthy And Other “Buzz Media”: Is Viral Content Not A Thing Anymore?

There were the times when viral content was the ubiquitous topic. However, its popularity has started vanishing out of the spot. Who's to blame? Or maybe it's for the best? We'll see.

/ November 30, 2016
Everyday Sexism: How Laura Bates Fights Harassment With Real Stories

Everyday Sexism: How Laura Bates Fights Harassment With Real Stories

Everyday Sexism Project was created by Laura Bates, British actress who now took the role of feminist activist and journalist. Her goal is to raise awareness on sexism in modern world and make it change.

/ November 29, 2016
Stacy Leigh's Photography Series: Sex Dolls Portraiting The Society

Stacy Leigh’s Photography Series: Sex Dolls Portraiting The Society

Getting a human connecton from a sex doll might seem weird at first. The more you look, though, the more you notice human traits in dolls. And dolly traits in people.

/ November 29, 2016
Black Youth Project 100: The Voice Of Black Female Ascendancy

Black Youth Project 100: The Voice Of Black Female Ascendancy

The governmental failure to prosecute the culprist of officers murdering black community members induced large-scale uprisings in many American cities. The distinguishing mark of these protests is young Black women organizers.

/ November 29, 2016